Aatmunn hired Lasting Blueprint Productions for full-day video coverage at the Grainger Show in Orlando.
One videographer covered Aatmunn’s presence inside the 3M booth at the Orange County Convention Center.
Aatmunn used the event to present its Safety Inspection Manager, or SIM, platform to attendees.
Filming Aatmunn at the 3M Booth
Video coverage documented Aatmunn representatives demonstrating SIM and speaking with booth visitors.
B-roll also showed the display, branded materials, attendee activity, and the surrounding 3M exhibit.
Wider footage established the scale and activity of the Grainger Show floor.
Covering a Live 3M Safety Demonstration
The assignment also included a live 3M safety demonstration built around a scaffold.
Presenters demonstrated risks associated with dropped tools and showed equipment intended for work at height.
The presentation covered tool tethering, fall-protection equipment, trauma straps, and self-rescue equipment.
Footage captured the demonstration, equipment, presenters, and attendees watching from the show floor.
Providing Footage for Aatmunn’s Marketing
After the show, Lasting Blueprint Productions provided the captured media to Aatmunn’s marketing agency.
Aatmunn later published a short YouTube video using footage from the assignment.
Lasting Blueprint Productions provided the source footage but did not edit the published video.
Planning Trade Show Video Coverage in Orlando?
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