Florida Cannabis Coalition hired Lasting Blueprint Productions to cover CannaBiz Day Orlando on June 6, 2014.
The conference took place at Caribe Royale Orlando. It was the second of seven Florida Cannabis Coalition conferences filmed by Lasting Blueprint Productions between 2014 and 2017.
Multi-camera video coverage followed the conference program. Photography documented presentations, attendees, branding, and activity throughout the event.
From Presentations to Follow-Up Questions
CannaBiz Day Orlando focused on Florida’s developing cannabis industry.
Presentations covered cultivation, plant science, dispensaries, business development, branding, marketing, and Florida regulatory issues.
Meg Sanders, Brad Weinstock, and Tyler J. Marquart were among the people documented during the program.
The conference moved from individual presentations into panel discussion and audience questions.
A lawyer panel addressed Florida cannabis law and the regulatory questions facing the industry at the time.
Discussion later continued in Curacao 8, where attendees could ask additional questions.
Between presentations, video and photography captured networking and conversations throughout the event spaces.
Florida Cannabis Coalition branding and sponsor displays remained visible around the conference.
CannaBiz Day Orlando Highlight Video
The finished work included individual presentation videos, a conference highlight video, and photography.
The presentation videos were prepared for publication through YouTube and Vimeo.
The highlight video opens with CannaBiz Day Orlando event details and Florida Cannabis Coalition branding before moving into footage from the conference.
The edit combines audience activity, presentation excerpts, panel footage, and scenes from around the event. Topics heard in the video include Amendment 2, patient access, cannabis law, business, and industry education.
Black-and-white attendee footage appears between portions of the color presentation coverage. The video concludes with Florida Cannabis Coalition branding.
Photography provided a separate record of the conference, including presentations, panels, attendees, branding, and networking.
Seven Conferences with Florida Cannabis Coalition
CannaBiz Day Orlando was part of a longer production relationship with Florida Cannabis Coalition.
Lasting Blueprint Productions filmed all five conferences in the organization’s 2014 statewide series.
The work continued with two more Florida Cannabis Coalition conferences in 2017.
Those projects included the 2017 Canna-Ed Day conference in Boca Raton and another CannaBiz Day Orlando conference at Caribe Royale.
The seven assignments extended the relationship from the coalition’s first 2014 conference through its two documented 2017 events.
CannaBiz Day Orlando is part of Lasting Blueprint Productions’ conference video production work.


