Testimonial video production is a great way for people to share their positive experience with your brand, product or service. A good testimonial video will look and feel authentic, tell a powerful story, and highlight clear results and benefits. With Lasting Blueprint Productions, you will meet those key characteristics and your testimonial video will be a great source for customers to learn about your products and services.
What Are Testimonial Videos?
A customer testimonial is a filmed statement from a current or former customer describing their use of a product or service and the benefits, performance, quality, and/or value that they have witnessed.
- Provide some background information on the business challenge so viewers can understand a bit more about the reason for a customer’s recommendation.
- Includes interview footage and B-Roll.
- Relaxed but very informative. Great customer testimonials are when the person is being authentic and explains their satisfaction on a personal level in their own words.
The best testimonial videos have prepared interview questions and follow-ups in a comfortable environment. The interviewee needs to feel at home so it will come off natural. Their message must resonate with your audience.
Why customer testimonial videos?
- Video increases organic search traffic on a website by 157%. A website is 53 times more likely to reach the front page of Google if it includes video.
- 59% of executives say they would rather watch a video than read text and 72% of customers would rather learn about a product or service by way of video.
- 85% of consumers want to see even more video content from brands.
- Viewers retain 95% of your message when they watch it in a video, and only 10% when reading it in text
Source: Vocal Video
We can handle the entire testimonial video production process for you. That includes planning, shooting, and editing. We can also shoot your testimonial and dump the RAW footage if you have a video editor. Regardless of what we do for your project, we know how to make a customer testimonial video work for you. Not to mention, we’re easy to work with. No hassles at all!
We’ve provided testimonial video production in Orlando for:
Prima Eye Group
Alabama Oaks Assisted Living
Bert Rodgers Schools
Spray Polyurethane Foam Alliance
The Associated Air Balance Council
Securities Service Network
Here’s a video testimonial example. Orlando real estate agent Dana Hall-Bradley of Better Homes and Gardens Real Estate Fine Living gives a customer testimonial for SmartZip, a real estate predictive marketing platform. There are more video testimonial examples below.
Lasting Blueprint Productions knows how to create the best testimonial videos for your business. When they’re part of a story, they’re most effective. If the viewer can feel the endorsement of your business, you’ve won. Hiring us for your video testimonial service will be one of your most important marketing strategies.
Looking for great testimonial video examples?
Each of these clients hired Lasting Blueprint for testimonial video production services. We encourage you to explore our portfolio to view customer testimonial video examples to find inspiration for your next video production project.
So what are you waiting for? Begin working with our Orlando videographer on a customer testimonial video now!
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