Video Production Process

Each video production project is unique, with distinct tasks and requirements. To provide a seamless experience, we guide you through four key steps, which may vary based on the project’s scope. Here’s an overview of the Lasting Blueprint video production process

Pre-Production

Pre-production lays the foundation for the entire video production process. This phase involves thorough planning to map out how the video will be created and how it will engage your audience. It includes defining the overall vision, setting goals, and preparing for all stages of production. Depending on the project, we may discuss the script, narration, and storyboard. Key elements we will always cover include the budget, crew, and production day logistics. If necessary, we will scout shooting locations, secure permits, and address any potential issues to keep the production on track. Setting a production budget and hiring the right crew are important steps in this phase, as they help deliver the project on time and within scope.

Production

Following pre-production, we move on to production—the actual day of shooting your video. Depending on the type of video production service, some of the details outlined here may not apply. For scripted content, we may assign specific roles for camera operation, lighting, sound, makeup, directing, and other tasks. Multiple takes may be required to capture the perfect shot. For live event video production, the process will be more free-flowing and less dependent on specific roles within the production crew. Most events we cover require only a local videographer. The length of the production day can range from a few hours to a full day. Production costs are determined during the pre-production phase.

Post-Production

Once shooting wraps up, we transition to post-production, the final phase of the video production process. In post-production, raw footage is transformed into a polished final product. Our video editor assembles the footage and begins the editing workflow using specialized software and hardware. This stage involves cutting, color correction, adding graphics, transitions, voice-overs (if necessary), music and other elements to enhance the video. We also handle sound mixing and mastering. After completing these tasks, we upload a rough draft for review.

Delivery

Once the final video has been approved, we move on to delivery. The video is exported in the required file format(s) and made available for download, typically via a secure platform such as Dropbox or another preferred method. If requested and paid for, raw footage and any alternate versions are also provided