The Social Media Conference, presented by Ragan Communications and PR Daily, took place at the Walt Disney World Dolphin Hotel in Orlando. The event brought together professionals across marketing, communications, and public relations to discuss current trends in social media strategy and audience engagement.
Coverage on day two focused on sessions, attendee interaction, and activity across the conference venue.
Sessions, Social Media Track, and Marketing and PR Track Highlights
Day two included general sessions and multiple content tracks covering social media, marketing, and public relations. Topics ranged from brand storytelling and accessibility to data-driven content strategy, generative AI, and audience engagement.
The Imagination Lab
The Imagination Lab featured exhibitor booths, product demos, and informal networking. Attendees connected with vendors, educators, and organizations across multiple industries.
Attendee Networking
Networking took place throughout the conference, including scheduled breaks, meals, and interactive activities. Additional engagement occurred during evening events and exhibitor hours.
The Evening Networking Reception
An evening networking reception took place at the Swan Lap Pool, where attendees connected in a casual setting outside the main conference schedule.
Post-Event Video Use
Video coverage from the Social Media Conference was used to support recap content, promotional clips, and post-event communication. This approach allows organizers to extend the visibility of the conference beyond the event dates.
Social Media Conference Highlights
Coverage options and deliverables for conferences are outlined on our Orlando conference video production services page.
